3 best influencer outreach email examples of all time. This is especially true in today’s fast-swipe, full-inbox world of social media – where you only have a few words and a few seconds to show how credible and worthy you are. Getting ignored by influencers? However, to get your brand out there, you need to first partner with a social media influencer. There are many different types of influencers so it’s important to find the right ones who’ll be able to advocate for your product or service to the appropriate target audience. Here are some other common openers you can use: From my experience reaching out to influencers about the habits of effective content marketers, it’s likely that you won’t get a response to your first email. Influencer outreach has never been so easy. How to Build a Strategy Around Social Media Influencers. les KPI d'influence. Identify and contact influencers at scale ... Stop scrolling down on social media. Where innocent social media scrolling turns into hours of looking through makeup videos, beauty tips, skincare tutorials, stalking influencers, and also not forgetting those tempting brand promos! Businesses have found for many years that their sales usually rise when a celebrity promotes or endorses their product. It’s much easier to get in touch with an influencer if you have a mutual connection because if they trust someone who trusts you, they’ll be more receptive to you. [Mutual connection] said that it would be a good idea to get in touch with you to learn more about [topic] and work on [project] together. Only one out of ten people responded to my first outreach email. ... "Mimi is a true visionary in the ever-evolving world of social media and has a keen eye for talent. Just for reference here’s some projects I’ve worked on – just to let you know I follow through and am serious about making this work: [links to projects] Now that we know the goals of email outreach, here are the main steps you’ll have to take to achieve them: 1. Type #2: Influencer Outreach Email Templates. It's all about nurturing a long-term relationship with them and getting them to trust your brand. Social Media Influencer Outreach One of the fastest growing B2B software companies is adding an additional digital marketing team member to connect with various software industry Influencers (SMEs, journalist, analysts, etc),performing what is known as Influencer Outreach. Social Media Influencers. How you’ll provide value to the influencer is the most important part of your first email. Curation email. Source Digital marketing is the most dominant segment of the contemporary marketing mix, with social media influencers representing a … If so, I would love to call you some day this week around noon and figure out a way to make it mutually beneficial. Time to send some outreach emails.This is where it starts to get really fun. 2. I’m [your name] from [company]. Builds familiarity with your prospect. So one day you will surely need to resort to social media influencers to win the hearts and minds of millions. Again, influencer outreach involves relationship building. This is one of the best Instagram influencer outreach templates. Influencer-shared content is 16 times more engaging than paid or owned alternatives. Understanding who online is motivating and activating your clients can be … The end of the email states specific time to further discuss the idea. For Brands or Influencers Managing YouTube Channels, Security Footer Message in SocialBook Emails | SocialBook Help, The Fool-Proof Guide To Social Media Influencer Marketing, How to Set up Influencer Marketing campaign and Track Performance, A Full Explanation of SocialBook Instagram Profile Stats, A Full Explanation of SocialBook YouTube Influencer Profile Stats, Jumpstart: Search and Contact Influencers, [Jumpstart]Influencer Campaign Management and Track Performance. If you have time and you are really committed to finding the right influencers, engage with them on social media before you send your outreach email. While your outreach is as much about you introducing your business as it is contacting the influencer, it’s not just that. Well, imagine how much noise is in their inbox. Although it’s not easy, there’s hope. In this case, the effect is measured by tracking the increase in social media following, a number of social media impressions, mentions of your brand online. I thought you’d be interested in working on this project because [reasons]. It’ll be a warm connection. 12 of the best time saving influencer #outreach tools: @grouphigh via @lilachbullock Click To Tweet 4. If the influencer wants to know about your business, she can Google it. This can be for a variety of reasons. Hi [name]! Contact influencers with email in batch. Influencer marketing, though, can take up a lot of your time – so, in this blog post, I’m going to share the 12 best time-saving influencer outreach tools to help you achieve the results you’re looking for faster and more efficiently. Take social media off your plate. Influencer outreach is one solution. But the numbers show that it’s effective. Only five people responded to my first email. + social media tips every week! Whomp. Why? They forgot to respond. Finding good influencers for your brand is one thing, and getting them to collaborate with you is an entirely different ballgame. This can either help a company, or could spell trouble. Not only do your influencer outreach tactics determine whether or not you’ll even get a response from your ideal influencers, but they also lay the foundation for the future of your relationship. You make it clear that it’s mutually beneficial – if the influencer works with you on this, they’ll get something out of it too. You can connect with influencers on social media, but there’s nothing more effective than email outreach. Whoops. - Contact and manage the influencers - Able to reach and manage at least 10-20 influencers per week - Have experience with influencers in the beauty niche - Looking to manage it for the long-term. Find Business Profiles, Influencers & Emails. Are there any other aspects of your influencer strategy that you have trouble with? Keep your social media profiles updated. Naturally, your influencer outreach email template should end with a strong call to action - you can easily use an email signature for this purpose. Reminds the person what the previous email said. According to the January 2019 We Are Social report, 3.484 billion people actively use social media - that's 45% of the world’s population.. Inevitably these people look up to influencers in social media to guide them with their decision making. This post will share the influencer outreach templates I used to do this — and why they worked. Influencer Outreach Email Template Ideas Gifting for Review or Mention. Moreover, it helps your company exchange value with industry leaders and increases your awareness of future trends. Author’s Note: This isn’t the same as the first type that we just saw, which is pretty much the opposite, where influencers are looking for brands to collaborate with. Influencer outreach is critical for any content marketing campaign, because influencers expose your brand to a larger audience, and because your … Download customizable versions of the templates in this post to use for your own outreach now! Does this sound like something you would be interested in? Scarlett London Digital (aka, Scarlett) is a UK-based social media manager, PR consultant and influencer outreach specialist, offering digital marketing expertise to brands of all sizes.. Curating a thoughtful social media presence has never been more important then it is right now, with shopping and brand awareness experiences shifting to digital. This way, all they have to say is “no” or “yes, how about Tuesday at noon?”. YouTube Live Subs Count. And now you’re back on Instagram and Youtube consuming more […] 10 Strategies to Scale Your Digital Marketing Agency in the New Normal, SEO Content Writing: How to Optimize Your Content For Search Engines, 7 Must-Have Tools to Create Better Client Reports While Saving Time, 7 Reasons Your Business Needs Experiential Marketing, Researching an Audience to Make Engaging Video Content. Use our filters to find influencers for your needs. Whether through making a valuable introduction or featuring them on your popular website, there must be something in it for them. And when they do give us their time, we should make sure we aren’t wasting it. First Email: Subject: Join [Blog Name’s] Blogger network and have your own Exclusive Feature. Your pitch has to be different to stand out, so go above and beyond with what you provide in exchange for the mentions. Ends with action steps. That can help you decide when to send them an email. Influencer marketing, however, is different in that you can reach very niche audiences. Social Media influencers have established an audience that trusts their opinions, so by taking advantage of that relationship, their audience may be more inclined to buy your products or services. Amidst the hundreds of messages from other brands, yours may easily go unnoticed, or might even get deleted. Don’t be discouraged if an influencer doesn’t respond. Ninja Outreach. The next step to begin your influencer outreach marketing is to find the influencers’ contact info. Download customizable versions of the templates in this post to use for your own outreach now! If you’re interested, I’d love to get your take on the project and figure out how we can make it beneficial for both parties. How you’ll provide value to the influencer is the most important part of your first email. It’d be great to get on a call on [day] or [day] this week at noon! The Fool-Proof Guide To Social Media Influencer Marketing. With some research and well-crafted outreach and follow-up emails, you can improve your efforts and increase the chances that your favorite influencers will be receptive. Yet another thing you can do to push your social media influencers to notice your influencer marketing outreach email is to vary your subject line capitalization. It’s hard for an influencer to dismiss an email like that. True story. Most of them are extremely busy and will delete your email without even opening it. It’s a little nudge to tell them, “Hey don’t forget me!” But you have to do it without being annoying. No pressure. Make your social profile and website address a part of your signature, but don’t go overboard: only use relevant social profiles. In fact, by the end of my campaign, my response rate was 48%. 4. But many social media influencers are notorious for buying fake followers. This gives you a better understanding of how you should go with your tone of voice and more importantly, you can also mention one of their social media posts which will let them know that you cared to look through the profile before reaching out to them. When writing influencer outreach emails, you want to think about subject line first, email second. If you can catch her attention, the more likely the return of attention. Evaluate what you have learned from this strategy and if there is anything you think you should change in future influencer outreach campaigns. ... Email Outreach. Track social media shares and posts, and see which influencer had the most impact on your goals. Like Robert B. Cialdini wrote in his book: “We like people who are similar to us. Easy, right? The following guide will show you how to do that. Your brand shouldn’t tell anyone to do anything. Here are some examples of attention-grabbing subject lines: “Question about [goal]” “Do not open this email” “Hi [name], [question]?” “Should I stay or should I go?” “We have [insert fact] in common …” Share their posts. Unlike email outreach, social media comes with a dedicated profile display of who you are initiating your conversation with. Here’s what a great follow-up email does: Hi [name]! The Fool-Proof Guide To Social Media Influencer Marketing. The lucrative market of influencers on social media A majority of marketers believe that influencer marketing on social media is the most effective means of building brand awareness. OUTREACH is a leading London-based influencer marketing agency that brings together the world’s top influencers and brands, growing audiences by creating engaging digital campaigns. Naturally, your influencer outreach email template should end with a strong call to action - you can easily use an email signature for this purpose. That’s why follow-up is crucial. Alternatively you can ask the influencer to contribute to your content. You may like to follow this Influencer Outreach Email Template from Bluewire Media. Alors contactez-nous. Let us take care of your social media management. Here’s an email you might want to use: Hey [name], I would love to feature you in a blog post. Connect their knowledge to why you’re emailing them. They’re out of the office and don’t have wifi (the horror). Let’s Begin a Relationship Template. When carrying out a campaign involves influencers, the important thing is to be respectful and find those who are willing to give us their time. Advanced Search Filters Competitor Monitoring Sort Influencers Search Influencers In-depth Influencer Data Influencer Campaign Management Influencer Email Campaign Campaign Management Track Keywords Email Outreach Find Influencers For Brands or Influencers Managing YouTube Channels For example, if you are planning to write to 50 influencers during a day, it will take you a lot of time to write them separately. Consulting Social Media Training ... INFLUENCER OUTREACH AND PARTNERSHIPS . SocialBook - the world's best real-time YouTube/Instagram influencer analytical, marketing and advertising machine learning engine. SocialBook influencer marketing platform is built with the sole purpose to help you outreach influencers and manage influencer relationships with ease. This strategy is beneficial for relationship development, link building, and content promotion. Influencer outreach is difficult. Influencer outreach is most effective when meant to boost awareness of the brand and brand visibility. Keeping this in mind, I wrote and sent 446 influencer outreach emails in 5 months (I felt cool at this number so I stopped counting after that). So your influencer outreach email looks like this: Dear Mrs. Jasmine Corley, We would be extremely grateful if you agree to collaborate with our X Company. By engaging with them before you reach out, they are more likely to recognise you when you email them, and chances are better that you will get a … This email clearly states that you want to work on something with the influencer. In addition, send requests, not demands. I work with [mutual connection] who mentioned that you [what mutual connection said about the influencer]. Influencer Outreach. Using influencer outreach can be one of the most effective types of marketing. With a growing number of web browsers utilizing ad-blockers and social media users getting sick of native ads, influencer marketing is an effective and affordable option. In a sense, it’s not much different than bringing in any notable celebrity to support your brand. It’s essential to know how to email influencers to promote your product because influencers tend to receive hundreds of influencer outreach emails every day. Social media marketing is in the vanguard of modern-day reputation management. I am so thankful for everything she has done for me." You may like to follow this Influencer Outreach Email Template from Bluewire Media. Since the templates are packed with all the ‘meat-n-potatoes’ needed to convince the influencers, merely a few adjustments in the names and other similar details … It’s not just another tweet or post you can publish, or an email you can send. We think your [insert a reference to a topic they post about] really aligns with our … You might have to follow up one more time just in case. We would like to invite you to become a brand ambassador for our company! Our mission is to help your brand leverage tools and strategy to master your influencer marketing initiatives and grow a loyal audience of consumers. Find business profiles and social media influencers in any niche and location. About 60% of subject lines examined use sentence-case, and 34% of them use title case. The main purpose of influencer marketing and outreach is to boost your company’s sales and leads. For that, you need to know how to email influencers to promote your product. Influencer marketing has massively grown in popularity in recent years, rapidly becoming one of the top ways to promote businesses, bloggers and the like. And while it’s really effective, influencer outreach is extremely tricky. Crush your next campaign! It’s nothing personal. Identify your goals before reaching out. Everybody knows there’s an abundance of influencers … Creating an outreach email for influencers outreach is no different than trying to get the attention of a celebrity in a big event. It’s a trending topic in content marketing. I sent you an email last week about [project] that I think could be beneficial for us to partner up on. By using the Instagram influencer outreach templates above, you can successfully catch their attention. Forever. A great outreach email does four things: 1. Email has become the standard form of communication, but outreach campaigns have yet to be perfected. You can connect with influencers on social media, but there’s nothing more effective than email outreach. Make your social profile and website address a part of your signature, but don’t go overboard: only use relevant social profiles. Brand Ambassador Email Template; Hey [insert influencer name], My name is [insert name here] and I’m with [insert company here]. Keep the lines of communication open with friendly questions. Let me know if you’re interested in working something out. If you find them posting some personal photos on Instagram or Facebook, don’t communicate with them. Influencers are individuals that have audiences you’re interested in marketing to. Since you’ve researched a great deal about your potential influencer, you know their social media activities, the things they like, share, and even when they post stuff. Influencer Outreach Tip #7: Concise Email Body. YouTuber Outreach. Free Tools . Outreach Email Templates that will help you get the job done: You will have to send out at least 4 emails to an influencer to complete the entire process. Trouver la bonne adéquation entre votre marque et l’affinité et l’autorité des influenceurs n’est pas aussi facile qu’il n’y paraît. Maryam @MaryamNYC Social Media Influencer . You’ve built your strategy and, thanks to some influencer research, your targets have been acquired.Get ready, because it’s finally time to make those connections. CONTACTEZ-NOUS. Best, If you can, put a limit on pitching your product or idea in 100 words or less. Social media content and posting for only $99 a month! There are still many cases of businesses, particularly high-end brands, using celebrities as influencers.The problem for most brands is that there are only so many traditional celebrities willing to participate in this kind of influencer campaign, and they are unlikely … Best, Following up with a succinct email is a good way to check if an influencer received your message without being too intrusive. Lately, the term “influencer marketing” has begun to apply to all social networks. That content also drives 2.5k to 25k unique monthly visitors via the various social media outlets. Spend less time in finding the right social media influencers using cutting-edge technology tools we developed for you. I was inspired after you spoke at [name of event]. Manual. Google has announced that the number of searches for the term “influencer marketing” has increased by more than 1500 percent in three years. Skills: English (UK), Facebook Marketing, Internet Marketing, Social Media Marketing, Twitter Whether you have already initially spoken to the influencer or not, writing that email confirms you mean business. Whether it ’ s what a great follow-up email does: Hi [ name of event or ]. Step to begin your influencer outreach email is as much about you introducing your business reach. Interested in marketing to profile on [ day ] or [ day ] or [ day ] [! With your target audience i ’ m [ your name ] from [ company ] use Template. Too soon media comes with a social media influencers to advertise on Instagram or Facebook, don ’ get... 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